In May 2026, Kinghelm Sales Division One claimed the top spot in a fierce competition among six sales teams, sweeping both the Best Team and Top Individual Salesperson honors in the Kinghelm and Slkoric “Dragon Tiger Squad” contest. General Manager Mr. Song Shiqiang personally presented the awards, offering high praise: Division Director Zeng Qingrong combines strong business acumen with well-rounded professional qualities, demonstrating outstanding team-building and management capabilities since his promotion; Top Salesperson Deng Haifeng, a veteran backbone of the company, remains humble, dedicated, and principled — a benchmark for performance and a model for others. This dual triumph of team and individual excellence reflects both inspired leadership and the collective drive of a united, hard-charging team.
Mr. Song Shiqiang (in green) presenting the championship trophy to Kinghelm Sales Division One
Zeng Qingrong: Building a Champion Team with the Philosophy of the 45-Degree Life
Zeng Qingrong started from the ground up in frontline sales, letting results speak for themselves. When asked what it takes to grow from a newcomer into a true sales professional, he laid out four dimensions. In terms of skills, one must develop a thorough understanding of the company, the industry, and the products, and master the art of precise, effective communication with clients. In terms of mindset, resilience under pressure is essential — Kinghelm’s order cycles are long and the client base is broad, so keeping a steady, service-oriented mindset is non-negotiable. In terms of awareness, one must have a clear sense of the value of their role and the competitive strengths of the Kinghelm brand. In terms of thinking, one must move from passive waiting to active pursuit, and learn to see things from the client’s perspective — anticipating concerns around pricing, lead times, quality, and product performance.
Mr. Song Shiqiang (left) with Kinghelm Sales Division One Director Zeng Qingrong (right)
Since stepping into management, Zeng Qingrong admits the pressure has grown, but so have the rewards. He lives by what he calls the “45-degree philosophy of life” — neither self-deprecating nor arrogant, advancing steadily, neither puffed up by success nor bowed down by difficulty. As he puts it with a smile, “A healthy dose of tension and a sense of urgency is exactly the soil that champions grow in. The ancient wisdom holds true: hardship breeds strength, and comfort breeds decline.”
When it comes to the secret behind May’s championship, Zeng Qingrong always points to the team. “We translate performance targets into scientifically broken-down tasks, with clear accountability at every level. From the first day of the month, we build urgency — team members report their expected collections, we consolidate and identify the gaps, then assign those gaps accordingly. Every evening before leaving, everyone reports their numbers. We stay alert, we don’t coast, we keep our eyes on the target.” In meetings, he drives a “review–reflect–plan” cycle to continuously improve quality and efficiency, encourages the sharing of real client cases to build prospecting confidence, and pays close attention to managing the team’s emotional state. He also emphasizes the value of face-to-face client visits: “Getting out there, learning from our clients, understanding the market, the processes, the production environment — it’s far more effective than remote communication.”
Zeng Qingrong: The leader who built a champion team and a top salesperson
Zeng Qingrong’s personal motto is: “Never let talent become arrogance, never let favor become authority.” For five to six years, he has kept a quiet habit — arriving at the office by 7:30 each morning, well before the 8:40 start time, spending that time listening to audiobooks to sharpen his thinking, vocabulary, and perspective. This steady inner cultivation is what has earned him the General Manager’s praise: “High emotional intelligence, well-liked, a natural team leader, and genuinely trusted by clients.” He summarizes his approach simply: sales is about understanding people. With clients, read their needs and walk in their shoes. With leadership, think from the top down and hold yourself accountable. With team members, acknowledge their pressures, offer encouragement and guidance, and balance policy with humanity. With colleagues, embrace collaboration, compete constructively, and move forward together.
Deng Haifeng: Like Water — Benefiting All Without Contention
Top Salesperson Deng Haifeng joined Kinghelm in 2018 and is the longest-serving business professional at the company, affectionately known among colleagues as “Little Hei Bro.” When asked how it felt to win in May, his reply was characteristically understated: “It’s all down to the team. I just happened to be on this platform.” Letting results speak louder than words, crediting the team over the individual, and trusting in the power of the platform — these are his hallmarks. As he puts it, “Without extraordinary capital, the only path is steady and sure.”
General Manager Mr. Song Shiqiang presenting the award to Top Salesperson Deng Haifeng
Rational and deliberate by nature, Deng Haifeng tends toward quiet over words, expressing himself through consistency and a deep sense of responsibility. He says: “Put in the effort where you can control it, and let go of what you can’t. Work exists to support a good life, and the pressures of life in turn fuel greater effort at work. Do what needs to be done, do it well, and let the rest unfold.”
Top Salesperson Deng Haifeng in an interview with the Kinghelm press team
As a mentor, Deng Haifeng has put the company’s one-on-one mentorship program into action with his mentee Chen Tianzhong, offering guidance generously but never handing over the answers directly. He believes in pointing toward the path, not walking it for someone else. “The answer itself has no real value,” he says. “The value is in the process of finding it.” Under this approach, Chen Tianzhong has grown rapidly — compiling his learning into a Kinghelm Mind Map and presenting it to the whole team. This initiative has since evolved into a formal product knowledge presentation competition for new sales hires across Kinghelm and Slkoric, using competitive learning to drive deeper understanding and advance the company’s knowledge-building platform.
Chen Tianzhong’s learning outcome — the Kinghelm Mind Map
In everyday life, Deng Haifeng helps others as a matter of course, never considering it a favor and never expecting anything in return — a quiet, constant generosity that asks for nothing. Looking ahead, his direction is clear: “No squabbling over small gains, no pointless disputes. More time with clients, going deeper with existing relationships, making service richer and more refined. And then — let the flowers bloom in their own time.”
The Championship Is Just the Beginning
“In the name of the team, bound for the championship” — this is the shared declaration of every member of Kinghelm Sales Division One. Zeng Qingrong reflects that May’s honor belongs to all 13 teammates who fought side by side — every one of them braving pressure in the field, serving clients with care and dedication. The championship is a milestone, not a destination. As June’s bugle sounds, Sales Division One moves forward with the same passion and grit, supporting one another, pushing further, and reaching for greater achievements ahead.
Kinghelm and Slkoric: The tea is ready. We look forward to meeting you.
About Kinghelm:
Shenzhen Kinghelm Electronics Co., Ltd. is a national high-tech enterprise holding multiple invention patents, and a member of the China Satellite Navigation and Positioning Association and the Guangdong Connector Association. Its technical team includes graduates from Tsinghua University and the University of Electronic Science and Technology of China, and the company holds ISO9001 certification along with EU-standard RoHS and REACH certifications. “Kinghelm — Connecting the World.” Kinghelm (www.kinghelm.net) specializes in microwave and RF technology, supported by a fully equipped laboratory in Tangxia, Dongguan, and a production base in Luzhai County, Guangxi, capable of delivering large-volume orders on time and to specification. Its product lines span three major categories: GNSS/GPS antennas, Bluetooth and Wi-Fi antennas, and supporting RF cable assemblies; connectors, board-mount sockets, interconnects, and signal switches; and custom non-standard automotive wiring harness products. Kinghelm products are deployed across new energy vehicles, intelligent terminals, smart cities, industrial IoT, healthcare, and commercial aerospace. Kinghelm has long benchmarked itself against leading global connector manufacturers, developing products capable of fully replacing brands including — but not limited to — Amphenol, TE Connectivity, Molex, Hirose, Luxshare, Foxconn (Hon Hai), Yazaki, JAE, and domestic counterparts such as Guizhou Aerospace Electric, Yonggui Electric, Electric Connector Technology (ECT), Hop Hing Group, Shaanxi Huada Science Technology, Shenzhen Tomao Electronics, Suzhou Recodeal, Everwin Precision Technology, Yihua Group, Sunway Communication, Sunsea AIoT, Wutong Holdings, Harxon Antenna, and others.
Media ContactCompany Name: Shenzhen Kinghelm Electronics Co., Ltd.Contact Person: SupportEmail: Send EmailPhone: +86 0755-83975897Address:18/F, Building T2, Lijincheng Center, Longhua City: ShenzhenCountry: ChinaWebsite: www.kinghelm.net
